Stonehill Taylor
Moxy Downtown
New York, United States
All project descriptions are provided by SBID Awards entrants.
Located in New York’s Financial District, Moxy Downtown’s bar and club space taps into the Moxy brand’s renowned play-and-games ethos, fostering human interaction outside of standard ‘drinks at the bar’. In an area such as FiDi that lacks the playfulness of hipper New York locales, the lounge at Moxy Downtown gives people a chance to interact as seriously as they play, providing guests with an authentic neighbourhood experience through distinctive style. For this ‘play space’ that is a convertible co-working space by day and entertainment hub by night Stonehill Taylor took inspiration from the 1970s for Moxy Downtown’s nostalgic interiors, retro fabrics, memorabilia, and varsity jargon throughout.
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