F1® Arcade, the world’s first official Formula 1® simulator racing experience to put socialising at its core, started welcoming guests last November in Birmingham’s latest Paradise development at Chamberlain Square to experience elevated social gaming, accompanied by best-in-class design and F&B offering. Anamo Design Studio designed a unique, one-of-a-kind environment that beautifully blends the premium and glamorous Formula 1 lifestyle with the high-tech, energy infused Formula 1 racing. From F1 Arcade’s flagship venue in London, the design in Birmingham has been rationalised to showcase a modern industrial language with touches of glamour layered throughout the space.