More than 115 accommodations at Canada’s Fairmont Banff Springs hotel have been elegantly reimagined by Jeffrey Beers International (JBI). Cozy but contemporary, the redesign distinguishes updated Fairmont Gold guestrooms and suites, located across the property’s fourth and fifth floors, with the theme of romance and crush. Lined with both wood floors and plush carpeting, guestrooms were revitalized with a mix of soft, rich fabrics and natural materials. In the newly updated suites, a sexy red hue adorns the bedrooms for a bold, theatrical effect that’s amplified by four-poster beds. Rich marble and natural walnut wrap the living room fireplaces.