Rockwell Group
Moxy East Village
New York, United States
All project descriptions are provided by SBID Awards entrants.
Moxy East Village embraces the unique character of its historically iconoclastic neighbourhood. The design is based on a kind of urban archaeology, with the hotel’s 13 floors loosely conceived as homages to different eras in the East Village’s past and present, as well as a projection of its future. Rockwell Group captured the spirit of the East Village, allowing guests to uncover its many historical threads. The centrepiece of the hotel is Cathédrale, a French-Mediterranean restaurant with design inspired by the musical legacy of the 1960’s, in all of its decadence and raw creativity. As diners descend from the lobby, they encounter a show-stopping main dining room; a soaring, triple-height space covered by Edoardo Tresoldi’s dramatic wire mesh sculpture, Fillmore. Inspired by the Fillmore East, the legendary “Church of Rock ‘n’ Roll,” the sculpture resembles the apparition of a grand domed ceiling.
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